Scandic Hotels commissioned us to develop the new brand identity for Grand Central and Vasateatern. In one of Stockholm’s most urban areas close to the central station, you’ll find the busy hotel Grand Central. In a building that’s over 100 years old, you can feel the history around you. By merging past and present something new yet timeless is created. Fill it with music, art and people and a vibrant social scene is born. Case study coming soon.